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Rabu, 01 November 2017

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Engineering Customer Experiences | Ness Digital Engineering
src: www.ness.com

Digital product design is an iterative design process to solve a functional problem with a formal solution. A digital product designer identifies a real problem, offers the best possible solution, and launch it to a market that is showing demand for that particular solution. The field is considered a subset of product design. Some digital products have both digital and physical components such as Nike+ and Fitbit, but the term is mainly used for product produced through software engineering. Since digital product design have become a mainstream in creative industry, a digital product designer often times is simply referred to as product designer in job posts.


Video Digital product design



Career Path

Digital product design is a transdisciplinary field because a digital product designer sees the project from end-to-end; from recognizing an opportunity and understanding the customer's need through to final delivery. A digital product designer are an integral part of the creative team at every stage of the process. Leading the UI and UX design throughout but also involved in the product strategy with an entrepreneurial mindset to help get it to market. Although computer programming is not a required skill for a digital product designer, digital product designers need to have a high-level understanding of how all of the technical pieces work together in order to ensure that the creative vision is fully realized Digital product designers who are able to code are far more likely to succeed in this career field. Although part of a digital product designer's job is to oversee the look and feel of the product as well as the development of the software system, digital product design is a different creative process and career path from graphic design and web design.


Maps Digital product design



Academic Degree

Digital product design is a broadly interdisciplinary and transdisciplinary course of study combining fields of Computer Technology, Design, Entrepreneurship, Marketing, and Humanities. Established as a modern degree addressing needs for cross-disciplinary education, one of its fundamental objectives is to develop lateral thinking skills across more rigidly defined academic areas recognized as a valuable component in expanding technological horizons.

Digital Product Design is a concentration in Communication Design MPS program at Parsons.

Digital Product Design is a certificate program at Pratt institute.


A Digital Product Design Process - PSD Mockups
src: www.psdmockups.com


References

Source of the article : Wikipedia

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